Stylish Sharice Website

Overview: Redesigned the website for Shareice, a DC-based hairstylist and entrepreneur, to reflect her evolving brand and streamline the booking experience. Focused on clean mobile usability, strong visual identity, and conversion-focused layout for busy clients.

Role: Project Manager / Web Strategist & Designer

 

Created a warm, personal “Meet the Stylist” section paired with an email opt-in for clients who don’t see an available booking date. The layout combines brand visuals with client-centered messaging and captures leads through a simple waitlist form to reduce missed opportunities.

Key Features:

  • Polaroid-style imagery for a modern, personal aesthetic

  • Clean copy emphasizing values (Integrity, Expertise, Empowerment)

  • Integrated email opt-in to reduce lost leads from unavailable booking dates

  • Mobile-responsive layout and soft transitions for a smooth user experience

Tools Used:
Squarespace, Canva, Klaviyo