02 / CASE STUDY
REWARDS
REWARDS
MOBILE PRODUCT · RETENTION · REWARDS

A SaaS App rewards product feature.

Designed & launched a gamified Rewards experience inside the Green Sundayes mobile app, using customer research to turn a retention gap into measurable product growth.

01 +35%

Avg Weekly Orders

02 2min → 6min

Time In App

03 END-TO-END

PRODUCT OWNERSHIP

Two smartphones display app screens with updates and options, featuring text about weekly picks and menu items like 'Greener Dayz Ahead,' with a dark background.
A smartphone displaying the screen of a mobile app called Green Sundays with a green logo, a welcome message, and a green button labeled 'Continue to Menu' against a black background.
  • Supabase backend supporting customer accounts, rewards data, and product activity

  • Built on GoodBarber PWA with custom branding, code, and product functionality

  • Drop announcements built into the app to bring customers back for new releases

  • Age-gated, non-transactional product experience built to meet compliance requirements without compromising the brand

THE EXPERIENCE

Loyalty,
but actually fun.

Rewards was designed to give customers a reason to keep coming back, with progress, surprise, and new things to unlock built directly into the mobile experience.

BUILT FOR REPEAT ENGAGEMENT
REWARDS
01
POINTS

Earn progress through purchases and engagement.

+100
02
STREAKS

Give customers a reason to keep the momentum going.

03
DROP ALERTS

Bring customers back when something new hits.

04
MILESTONE UNLOCKS

Turn progress into something customers can actually feel.

✓

Engagement after launch
Average engagement time per active user reached 9m 14s, with 8.4 engaged sessions per active user. (GA4 Reporting)

Line graph showing average engagement time per active user and engaged sessions from January to August, with a peak in June.
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